Walmart Bonanza!
It seems amazing to me – We invent a line of packages that enable the consumer to easily try on a motorcycle helmet in the store without taking it out of the box, and it is so well received that now all the motorcycle helmets in Wal-Mart are the ones in our packages!
Well, it’s happened again – Just when I was getting over the shock of replacing all the helmets in Wal-Mart, another grand-slam homer gets smacked out of the ball park!
We did development work for the same company in the automotive seat cushion area. As a result, the company landed 12 more products in Wal-Mart and, once again, knocked its competitor off the retail giant’s shelves.
It just seems too good to be true – not only will we be collecting royalties on all the helmets Wal-Mart sells, now we will be collecting on all the seat cushions they sell, too. It’s a royalty bonanza!
Besides that, it’s just wonderful to go to stores and see our big, blue “D” on the products and packages that we have created. So, the next time you’re shopping, turn over some packages and look for the big, blue “D” – you’re sure to find it!